AEO Audit is a free tool that scores B2B SaaS websites for AI search visibility — how likely they are to be cited by ChatGPT, Perplexity, and Google AI Overviews when B2B buyers search.

What is AI Engine Optimization (AEO)?

AI Engine Optimization (AEO) is the practice of structuring content, entity signals, and technical infrastructure so that AI engines cite your brand in generated answers. It extends traditional SEO to cover ChatGPT, Perplexity, Gemini, and Google AI Overviews.

Yes. AEO Audit is free. Enter any B2B SaaS brand and receive a full AI visibility score with prioritised recommendations.

How does AEO Audit score websites?

AEO Audit scores across six pillars: AI Visibility (22%), Brand Authority (23%), Content Quality (18%), Platform Optimization (15%), Structured Data (12%), and Technical AEO (10%). Each pillar reflects specific signals that AI engines use when deciding which sources to cite.

Subcategory · AI Citation Index

Who AI is citing in Customer Success

Salesforce Blockchain leads AI citations at 85 avg score; shortlist data absent across all 17 category prompts—discovery is a black box.

Brands tracked

Avg AEO score

64/100

Citation coverage

of brands cited at least once

Dominant brands

cited > 50% of queries

Discovery stage

The shortlist

When buyers ask AI for the best Customer Success software

No discovery-stage prompts have been scored against this category yet — once the shortlist cron runs, this section will surface which brands AI cites most.

Evaluation stage

The battleground

How brands fare on comparison queries · category median 44/100

Salesforce Blockchain scores 85 in comparison queries (3 matchups), far above the category median of 44. Intercom sits second at 68 (4 queries), followed by Richpanel at 65 (5 queries). Freshdesk (48), Supportbench (46), Customerly (46), Reamaze (45), and Churnzero (44) cluster near the median, signaling no clear evaluation winner beyond Salesforce.

Salesforce Blockchain

Staircase AI by Gainsight

Each brand's evaluation score averages how AI responds to head-to-head comparison queries that mention them. Above-median brands win their comparisons more often than they lose.

Trends

Over the last 12 months

Only two months of audit data exist (March and April 2026), showing category avg score rising from 59 to 65. Planhat gained 13 points month-over-month, the largest delta. Too few audits to establish a sustained trend.

Biggest gain

Planhat

+13 pts

Editorial picks

Brands worth watching

Salesforce Blockchain

Scores 85 in comparison queries and 86 in featured-candidate assessments, the highest in the category by 14 points. Appears in 3 evaluation matchups.

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Planhat

Rose 13 points between March and April 2026, the sharpest climb in the category. Featured candidate score of 71 places it fourth overall.

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Intercom

Holds a 68 avg evaluation score across 4 comparison queries and a 72 featured-candidate score. Ties with Staircase AI by Gainsight for second in featured rankings.

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Richpanel

Evaluated in 5 comparison queries, more than any brand except Customerly and Reamaze. Avg evaluation score of 65 matches its 66 featured score.

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Churnzero

Straddles the median at 44 in evaluation queries but climbs to 68 in featured candidates, a 24-point lift. Appears in 4 comparison matchups.

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FAQ

Customer Success questions, answered

What is the best customer success software for B2B SaaS companies?+

AI models cite Salesforce Blockchain most favorably, scoring it 86 across featured candidates and 85 in head-to-head comparisons. Intercom and Staircase AI by Gainsight tie at 72, while Planhat follows at 71. No single brand dominates shortlist queries.

How does Intercom compare to Freshdesk for customer success?+

Intercom averages 68 in comparison queries versus Freshdesk at 48, a 20-point gap. Both appear in 4 evaluation matchups, but Intercom consistently outscores Freshdesk in AI citations.

Which customer success platform is gaining the most traction with AI models?+

Planhat gained 13 points between March and April 2026, the largest month-over-month increase in the category. It now sits at a 71 featured-candidate score, fourth overall.

Why does Salesforce Blockchain rank so high in customer success?+

Salesforce Blockchain scores 85 in evaluation queries and 86 in featured candidates, 14 points above the second-place brand. It appears in 3 comparison matchups, fewer than Intercom or Richpanel, yet maintains the category's highest avg score.

Are there any customer success tools AI consistently recommends first?+

No. Zero brands appear in the top shortlist positions across 17 category prompts, yielding a 0% coverage rate. The category is fragmented at the discovery stage.

How competitive is the customer success category in AI citations?+

94 brands compete for visibility. The median evaluation score is 44; only Salesforce Blockchain (85), Intercom (68), and Richpanel (65) break 60. Most cluster near or below the median, indicating no clear tier-two consensus.

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