AEO Audit is a free tool that scores B2B SaaS websites for AI search visibility — how likely they are to be cited by ChatGPT, Perplexity, and Google AI Overviews when B2B buyers search.

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AI Engine Optimization (AEO) is the practice of structuring content, entity signals, and technical infrastructure so that AI engines cite your brand in generated answers. It extends traditional SEO to cover ChatGPT, Perplexity, Gemini, and Google AI Overviews.

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How does AEO Audit score websites?

AEO Audit scores across six pillars: AI Visibility (22%), Brand Authority (23%), Content Quality (18%), Platform Optimization (15%), Structured Data (12%), and Technical AEO (10%). Each pillar reflects specific signals that AI engines use when deciding which sources to cite.

Subcategory · AI Citation Index

Who AI is citing in Performance Management

Workday Recruiting leads AI citations at 78 despite zero comparative mentions; Leapsome wins head-to-heads at 45.

Brands tracked

Avg AEO score

64/100

Citation coverage

of brands cited at least once

Dominant brands

cited > 50% of queries

Discovery stage

The shortlist

When buyers ask AI for the best Performance Management software

No discovery-stage prompts have been scored against this category yet — once the shortlist cron runs, this section will surface which brands AI cites most.

Evaluation stage

The battleground

How brands fare on comparison queries · category median 34/100

Leapsome scores highest in direct comparisons with an average evaluation score of 45 across 5 queries. 15five and Lattice tie at 38, while Culture Amp sits at 37 across 5 comparisons. The median evaluation score is 34. Workday Recruiting and Hailey HR score 0 in head-to-head queries despite appearing in featured lists.

Personio Performance & Development

Each brand's evaluation score averages how AI responds to head-to-head comparison queries that mention them. Above-median brands win their comparisons more often than they lose.

Trends

Over the last 12 months

Too few audits to establish a trend. March to April 2026 shows category average rising from 59 to 66, but only 2 months of data exist. Culture Amp gained 20 points month-over-month while 15five dropped 5.

Biggest gain

Culture Amp

+20 pts

Biggest drop

15five

-5 pts

Editorial picks

Brands worth watching

Workday Recruiting

Leads all featured brands at a citation score of 78 yet registers zero mentions in comparative queries. The gap suggests AI associates Workday with performance management through its broader talent suite, not standalone performance features.

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Leapsome

Wins head-to-head comparisons with a 45 average across 5 queries, the highest evaluation score in the category. Featured citation score of 66 places it mid-pack, indicating stronger performance in direct evaluations than discovery prompts.

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Culture Amp

Posted the largest single-month gain in the category, rising 20 points from March to April 2026. Evaluation score of 37 across 5 queries trails Leapsome but remains above the 34 median, while its 72 featured score ranks second overall.

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Lattice

Ties with 15five at a 38 evaluation average across 4 comparison queries. Featured citation score of 71 places it third, one point behind Culture Amp, suggesting near-parity in AI visibility across prompt types.

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FAQ

Performance Management questions, answered

What is the best performance management software for mid-sized companies?+

AI citations show no consensus. Workday Recruiting leads overall mentions at 78, though it appears primarily as part of broader talent suites. For standalone performance tools, Leapsome scores highest in direct comparisons at 45, followed by Lattice and 15five tied at 38.

How do Leapsome and Lattice compare for performance reviews?+

Leapsome scores 45 in head-to-head evaluations across 5 queries, while Lattice averages 38 across 4 queries. Both appear frequently in AI comparisons, but Leapsome holds a 7-point edge in evaluation scenarios despite Lattice's higher featured citation score of 71 versus 66.

Which performance management tools does AI recommend most often?+

Workday Recruiting receives the most citations at 78, followed by Culture Amp at 72 and Lattice at 71. None of these brands appear in discovery-stage shortlists, however — the category shows 0% shortlist coverage, meaning AI rarely names specific tools in response to best-of queries.

Is Culture Amp gaining or losing ground in AI citations?+

Culture Amp gained 20 points from March to April 2026, the largest increase in the category. Its evaluation score of 37 sits above the 34 median across 5 comparison queries, and its featured citation score of 72 ranks second only to Workday Recruiting.

What performance management software works best for startups?+

The data does not segment by company size. Among featured brands, 15five and Hailey HR score 58 and 44 respectively, the lower end of citation frequency. Leapsome leads evaluations at 45, but no brand dominates discovery prompts — AI shortlist coverage for the category is zero.

Why does Workday Recruiting score high in citations but zero in comparisons?+

Workday Recruiting scores 78 in featured citations but 0 across 5 comparison queries. This suggests AI associates Workday with performance management through its integrated talent platform, not as a standalone performance tool buyers evaluate head-to-head against pure-play products like Leapsome or Lattice.

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