Subcategory · AI Citation Index

Document Collaboration

Document collaboration remains a two-horse race between Microsoft 365 (68% shortlist rate) and Google Workspace (65%), both achieving maximum model diversity across all AI recommendations. However, Notion's strong third-place showing (56%) signals a market evolution toward integrated workspace platforms that blend documents, databases, and project management. The category spans from pure document tools to signature platforms (DocuSign at 36%) and enterprise content management (Egnyte at 30%), reflecting fragmentation between traditional productivity suites and next-generation collaborative workspaces.

158 discovery queries · 311 head-to-heads · refreshed Jul 13, 2026

Discovery stage

The shortlist

Across 158 buyer-style "Document Collaboration" queries

0%19%38%57%76%Coverage — share of discovery prompts where the brand surfaces49%58%68%77%87%Engine diversity

Hover or click a logo to see brand details

X = coverage across discovery prompts · Y = engine diversity · Bubble size = total mentions
Tracked acrossChatGPT,Gemini,Claude

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Score shifts, new entrants, citation gaps — every Monday.

Signal by intent

By topic

Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.

1Microsoft
7/7
2Google Workspace
6/7
3DocuSign
6/7
4Notion
5/7
5E-Sign
4/7
1Microsoft
5/5
2Google Workspace
4/5
3Notion
3/5
4DocuSign
3/5
5POINT
3/5
1Notion
4/4
2Google Workspace
4/4
3Microsoft
4/4
4Coda
4/4
5ClickUp
4/4
1Google Workspace
4/4
2Microsoft
4/4
3Notion
4/4
4Adobe
4/4
5DocuSign
4/4
1Notion
4/4
2Coda
4/4
3Google Workspace
4/4
4Microsoft
4/4
5DocuSign
3/4
1Microsoft
4/4
2Google Workspace
4/4
3Opentext
4/4
4Egnyte
4/4
5Laserfiche
3/4
1Notion
4/4
2Google Workspace
4/4
3Microsoft
4/4
4Confluence
3/4
5Atlassian
3/4
1Google Workspace
4/4
2Notion
4/4
3Microsoft
4/4
4DocuSign
3/4
5E-Sign
3/4
≥50% cited
25–49%
<25%
Topics are discovery-stage prompt clusters · document-collaboration

Evaluation stage

Head-to-head

How often AI cites each brand across uniform category evaluation prompts · median 5/100

0255075100Evaluation citation rate — % of category evaluation prompts citing this brand09172634Evaluation prompts cited inmedian citation ratemedian exposure

Hover or click a logo to see brand details

X = evaluation citation rate · Y = evaluation prompts cited in · Bubble size = citation exposure
Median citation rate 5/100

Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.

Citation sources

Where AI pulls citations from

580 citations captured across Document Collaboration prompt runs.

Vendor pages

162

Product, help, and marketing pages from tracked vendors

Independent sources

185

Reviews, encyclopedias, forums, press — not vendor-owned

Buyer questions

What AI cites for top Document Collaboration questions

Most-cited prompts across the buyer journey. Click any prompt to see the actual URLs AI engines link to.

Discovery

Buyers exploring the category

Evaluation

Buyers comparing options

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