Category · AI Citation Index
Commerce
Commerce Components by Shopify dominates shortlists at 74% across 827 prompts; 543 brands compete, average score 24.
827 discovery queries · 761 head-to-heads · refreshed Sep 24, 2026
Discovery stage
The shortlist
Across 827 buyer-style "Commerce" queries
Commerce Components by Shopify appears in 611 of 827 prompts (74% shortlist rate, score 77), followed by BigCommerce at 62% and woocommerce.com at 46%. Stripe and Netsuite round out the consensus with 36% and 33% shortlist rates respectively. PayPal trails at 24%, while 222 brands total achieve consensus status across the field.
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Score shifts, new entrants, citation gaps — every Monday.
Signal by intent
By topic
Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.
Evaluation stage
Head-to-head
How often AI cites each brand across uniform category evaluation prompts · median 3/100
Shopify, BigCommerce, and Salesforce Commerce Cloud tie at 72 in head-to-head evaluations, each appearing in over 90 comparison queries. Commercetools scores 65 across 83 matchups, while WooCommerce and Netsuite drop to 49 and 46. The median brand scores just 3, indicating sharp stratification between enterprise platforms and the long tail.
Hover or click a logo to see brand details
Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.
Trends
Over the last 12 months
Monthly scores swing from 63 in March 2026 to 9 in September, though sample sizes vary widely (9 to 66 brands per month). Bloomreach rises 5 points while Ware2Go falls 46, but with only seven months of data and inconsistent sampling, trend interpretation remains premature.
Brands to know
In this category
Commerce Components by Shopify
Leads every metric: 77 score, 74% shortlist rate, 1,924 mentions across five models. The platform sets the baseline for AI recommendations in commerce infrastructure.
Read brand profile →HubSpot Commerce Hub
Scores 74 despite not cracking the top-10 shortlist. Strong evaluation performance suggests models rank it highly in direct comparisons but cite it less frequently in open-ended prompts.
Read brand profile →Stripe
Appears in 295 prompts (36% shortlist rate) with a 72 score, but evaluation score drops to 43 across 54 queries. Models cite Stripe often but favor competitors in feature-level matchups.
Read brand profile →BigCommerce
Second in shortlist rate (62%) but scores only 40, trailing Shopify and Stripe. Evaluation score of 72 across 92 queries indicates strength in enterprise head-to-heads despite lower consensus scoring.
Read brand profile →Bloomreach
Rises 5 points month-over-month with a 63 score. The only featured brand showing upward momentum in recent trend data, though overall sample sizes remain small.
Read brand profile →Citation sources
Where AI pulls citations from
1000 citations captured across Commerce prompt runs.
Vendor pages
174Product, help, and marketing pages from tracked vendors
Independent sources
170Reviews, encyclopedias, forums, press — not vendor-owned
Buyer questions
What AI cites for top Commerce questions
Most-cited prompts across the buyer journey. Click any prompt to see the actual URLs AI engines link to.
Discovery
Buyers exploring the categoryEvaluation
Buyers comparing options- A Complete Guide on Build vs Buy eCommerce Marketplacesparxitsolutions.com
- Build vs buy: e-commerce platforms - DEPT®deptagency.com
- Build vs Buy – Choosing your eCommerce Platformexperionglobal.com
Conversion
Buyers ready to buy- Best Free Ecommerce Website Builder (2026 Guide)fitsmallbusiness.com
- 10 Best Ecommerce Platforms for 2026 (Tested & Ranked)technologyadvice.com
- Best Free Ecommerce Platforms in 2026 - Our Top Picks - Ecommerce-Platforms.comecommerce-platforms.com
Drill down
Subcategories
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