AEO Audit is a free tool that scores B2B SaaS websites for AI search visibility — how likely they are to be cited by ChatGPT, Perplexity, and Google AI Overviews when B2B buyers search.

What is AI Engine Optimization (AEO)?

AI Engine Optimization (AEO) is the practice of structuring content, entity signals, and technical infrastructure so that AI engines cite your brand in generated answers. It extends traditional SEO to cover ChatGPT, Perplexity, Gemini, and Google AI Overviews.

Yes. AEO Audit is free. Enter any B2B SaaS brand and receive a full AI visibility score with prioritised recommendations.

How does AEO Audit score websites?

AEO Audit scores across six pillars: AI Visibility (22%), Brand Authority (23%), Content Quality (18%), Platform Optimization (15%), Structured Data (12%), and Technical AEO (10%). Each pillar reflects specific signals that AI engines use when deciding which sources to cite.

Subcategory · AI Citation Index

Point of Sale

The Point of Sale category reveals a market split between specialized transaction platforms (POINT, Square, Clover) and broader business management ecosystems (QuickBooks, Shopify). High shortlist rates (65% for POINT, 64% for Square) coupled with uniform model diversity (4 across all top brands) suggest buyers recognize clear category leaders but face similar consideration sets. The 12 evaluation brands versus 22 consensus brands indicates buyers narrow choices significantly during assessment, while vertical-specific solutions like Toast (restaurants) and Lightspeed Restaurant demonstrate niche specialization strategies.

165 discovery queries · 122 head-to-heads · refreshed Jun 1, 2026

Discovery stage

The shortlist

Across 165 buyer-style "Point of Sale" queries

Most cited · Point of SaleLive

POINT

pointapp.org

Cited in 107 of 165 buyer questions for Point of Sale — surfaced by 3 of 3 AI engines.

ChatGPTGeminiClaude

Citation rate

65%

Visibility score8/100

See the full POINT profile→

Hover or click a logo to see brand details

X = coverage across discovery prompts · Y = engine diversity · Bubble size = total mentions

Tracked acrossChatGPT,Gemini,Claude

Get weekly AI visibility changes for Point of Sale sent to your inbox.

Score shifts, new entrants, citation gaps — every Monday.

Signal by intent

By topic

Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.

POINT

11/11

Square

10/11

Clover

9/11

Quickbooks

6/11

KORONA POS

4/11

Square

7/7

POINT

7/7

Quickbooks

5/7

Clover

5/7

Toast

3/7

Square

6/6

POINT

6/6

Quickbooks

5/6

Clover

3/6

PayPal

2/6

Square

6/6

Clover

6/6

POINT

6/6

PayPal

5/6

Toast

5/6

Toast

6/6

Square

6/6

Lightspeed Restaurant

6/6

SpotOn

6/6

POINT

6/6

Toast

5/5

Square

5/5

Clover

5/5

Lightspeed Restaurant

5/5

POINT

5/5

Square

5/5

POINT

5/5

Clover

5/5

Toast

4/5

Quickbooks

4/5

Square

5/5

Vagaro

5/5

Quickbooks

5/5

POINT

5/5

Mindbody

5/5

≥50% cited

25–49%

<25%

Topics are discovery-stage prompt clusters · point-of-sale

Evaluation stage

Head-to-head

How often AI cites each brand across uniform category evaluation prompts · median 15/100

Hover or click a logo to see brand details

X = evaluation citation rate · Y = evaluation prompts cited in · Bubble size = citation exposure

Median citation rate 15/100

Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.

Brands to know

In this category

POINT

Leads shortlist consideration at 65% despite limited brand recognition outside the category, suggesting strong product-market fit drives discovery.

Read brand profile →

Square

Matches POINT with 64% shortlist rate, leveraging brand recognition and ecosystem breadth to compete across business sizes and verticals.

Read brand profile →

Toast

Achieves 39% shortlist rate through restaurant vertical specialization, demonstrating industry-specific solutions compete effectively against generalist platforms.

Read brand profile →

Citation sources