Category · AI Citation Index
Security
The security category exhibits a barbell distribution where specialized compliance automation (Vanta 17%, Drata 16%) and cloud-native security platforms (Orca 25%, Lacework 12%) command disproportionate shortlist attention despite representing a fraction of the 253-vendor landscape. ServiceNow's dual presence at 25% and 10% shortlist rates suggests different product lines or buyer contexts. The 5-model diversity ceiling across top performers indicates evaluators consistently compare similar vendor archetypes rather than exploring the long tail, while zero prompt coverage reveals organic discovery dominates over AI-assisted search in this category.
659 discovery queries · 730 head-to-heads · refreshed Oct 22, 2026
Discovery stage
The shortlist
Across 659 buyer-style "Security" queries
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Signal by intent
By topic
Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.
Evaluation stage
Head-to-head
How often AI cites each brand across uniform category evaluation prompts · median 3/100
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Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.
Brands to know
In this category
Orca Security
Leads shortlist rate at 25% with agentless cloud security positioning that resonates across all evaluator models.
Read brand profile →Vanta
Captures 17% shortlist share by automating SOC 2 and compliance workflows for high-growth companies.
Read brand profile →Drata
Achieves 16% shortlist rate with continuous compliance monitoring competing directly in Vanta's automation space.
Read brand profile →Citation sources
Where AI pulls citations from
1000 citations captured across Security prompt runs.
Vendor pages
247Product, help, and marketing pages from tracked vendors
Independent sources
263Reviews, encyclopedias, forums, press — not vendor-owned
Buyer questions
What AI cites for top Security questions
Most-cited prompts across the buyer journey. Click any prompt to see the actual URLs AI engines link to.
Discovery
Buyers exploring the category- 10 Best Identity Access Management Tools 2025 (Free & Paid)comparitech.com
- Top 12 Identity and Access Management Platforms - Security Boulevardsecurityboulevard.com
- 8 Best IAM Solutions in 2026 (In-Depth Look)tryrisotto.com
- Top 10 Identity & Access Management Companies to Watch in 2025 and Beyondresearchandmarkets.com
Drill down
Subcategories
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