AI Visibility
measured75/100
Frequently Cited · in Identity & Access Management
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals71/100
Solid fundamentals
Avg Prompt Score
62
across 1144 prompts
AI Share of Voice
63%
across 1126 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Identity & Access Management
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Okta is highly likely to be cited by AI engines for evaluation-stage identity prompts because it has strong third-party authority (notably G2) and publicly crawlable pricing with explicit per-user tiers. The biggest citation risk is the lack of clearly indexable first-party comparison pages for the exact competitor set (Microsoft Entra ID, Ping Identity, OneLogin, Auth0, Keycloak), which is what unlocks the highest-intent prompts like "How does Okta compare to Microsoft Entra ID?" and "What are the best alternatives to Okta?"
Based on audit of okta.com · Apr 2, 2026