Subcategory · AI Citation Index
Endpoint Protection
The endpoint protection market exhibits strong consensus around three leaders—SentinelOne (72%), CrowdStrike (69%), and Microsoft 365 (68%)—all achieving maximum model diversity (4), indicating universal evaluator agreement on their viability. Bitdefender GravityZone trails at 59% but maintains the same diversity score, suggesting it serves specific use cases rather than broad appeal. The presence of duplicate entries for CrowdStrike and Microsoft 365 at lower rates (51%, 45%, 38%) likely reflects different product tiers or deployment models within these platforms, revealing market segmentation by enterprise size or feature requirements.
174 discovery queries · 338 head-to-heads · refreshed Jul 13, 2026
Discovery stage
The shortlist
Across 174 buyer-style "Endpoint Protection" queries
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Signal by intent
By topic
Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.
Evaluation stage
Head-to-head
How often AI cites each brand across uniform category evaluation prompts · median 9/100
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Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.
Brands to know
In this category
SentinelOne
Leads at 72% shortlist rate with universal evaluator consensus, indicating strongest cross-segment appeal in endpoint protection.
Read brand profile →CrowdStrike
Commands 69% shortlist rate with multiple product tiers evaluated separately, reflecting deep market penetration across enterprise segments.
Read brand profile →Microsoft 365
Achieves 68% shortlist rate with bundled endpoint capabilities competing effectively against specialized security vendors.
Read brand profile →Want to know if AI cites your brand for Endpoint Protection?
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