Subcategory · AI Citation Index
eSignature
DocuSign and Adobe Acrobat Sign tie at 65% shortlist rate; DocuSign edges ahead with +8 momentum and a 74 unCited score.
155 discovery queries · 243 head-to-heads · refreshed Oct 21, 2026
Discovery stage
The shortlist
Across 155 buyer-style "eSignature" queries
DocuSign and Adobe Acrobat Sign each appear in 101 of 155 prompts (65% shortlist rate), trailed immediately by Dropbox Sign (100 prompts, 65%) and PandaDoc (99 prompts, 64%). All four clear 300+ mentions and span four models, forming a tight consensus tier. Zoho Sign lands fifth at 28% shortlist rate, while generic dropbox.com and evidentid.com domains pull 46% and 33% respectively—likely artifacts of broader platform references rather than pure eSignature intent.
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Score shifts, new entrants, citation gaps — every Monday.
Signal by intent
By topic
Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.
Evaluation stage
Head-to-head
How often AI cites each brand across uniform category evaluation prompts · median 7/100
DocuSign, Adobe Acrobat Sign, Dropbox Sign, and PandaDoc share identical 55-point average evaluation scores across 31 head-to-head queries, confirming LLM symmetry in feature and use-case comparisons. Zoho Sign drops to 39 points (22 queries), Dropbox to 36, Evident to 34, and Proof to 30, widening the gap below the consensus four. The category median of 7 suggests many of the 23 tracked brands receive minimal comparative scrutiny.
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Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.
Trends
Over the last 12 months
Eight months of data show wild swings—68 in March 2026, 26 in May, 68 in July, 26 again in October—driven by single-digit sample sizes per month. DocuSign gained 8 points while Adobe Acrobat Sign fell 8, flipping their relative positions. Interpret momentum cautiously: small n, high variance.
Brands to know
In this category
DocuSign
Scores 74, the highest in the category, and gained 8 points in recent months. Appears in 65% of shortlists with 376 mentions, giving it a narrow edge over Adobe despite identical shortlist rates.
Read brand profile →Adobe Acrobat Sign
Matches DocuSign's 65% shortlist rate and 55 evaluation score but scores 66 overall and dropped 8 points recently. The Adobe brand halo keeps it neck-and-neck in LLM responses.
Read brand profile →PandaDoc
Ties Adobe at 66 overall, appears in 64% of prompts, and shares the 55 evaluation average. Its 327 mentions and all-model presence cement it in the consensus four.
Read brand profile →Dropbox Sign
Shortlisted in 100 prompts (65%) but scores only 40, the lowest of the top tier. The Dropbox acquisition clearly lifts visibility; citation depth lags DocuSign and Adobe.
Read brand profile →Zoho Sign
Scores 69—second highest in the category—yet captures just 28% of shortlists. Strong evaluation performance (39 vs. median 7) suggests LLMs rate it highly when prompted, but it breaks into fewer unsolicited recommendations.
Read brand profile →Citation sources
Where AI pulls citations from
534 citations captured across eSignature prompt runs.
Vendor pages
237Product, help, and marketing pages from tracked vendors
Independent sources
208Reviews, encyclopedias, forums, press — not vendor-owned
Buyer questions
What AI cites for top eSignature questions
Most-cited prompts across the buyer journey. Click any prompt to see the actual URLs AI engines link to.
Discovery
Buyers exploring the category- Top 18 e-Signature APIs to Use for Digital Onboardingtransactionlink.io
- Top 10 Electronic Signature APIs in 2025 - GeeksforGeeksgeeksforgeeks.org
Evaluation
Buyers comparing optionsWant to know if AI cites your brand for eSignature?
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