AI Visibility
measured84/100
Frequently Cited · in Endpoint Protection
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals71/100
Solid fundamentals
Avg Prompt Score
89
across 386 prompts
AI Share of Voice
90%
across 370 prompts
Critical Issues
3
critical + high
How AI Visibility breaks down
in Endpoint Protection
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Sophos is visible in
1Executive summary
Sophos is highly likely to be cited by AI engines for evaluation-stage security queries because it has strong primary review authority on G2 (2,355 reviews; 4.6/5; Grid leader) and strong enterprise analyst signals via Gartner Peer Insights (Customers’ Choice badges and product review pages). The single highest-ROI fix is to strengthen first-party evaluation content for AI (SoftwareApplication/FAQPage structured data and crawlable comparison/pricing pages) so models can cite sophos.com directly for “vs/alternatives/pricing” patterns rather than relying on third-party review sources.
Based on audit of sophos.com · May 7, 2026