Subcategory · AI Citation Index
Who AI is citing in Sales Intelligence
No single brand owns AI shortlists; Apollo.io leads head-to-head evaluations at 64, but coverage across 129 brands is fragmented.
Brands tracked
129
Avg AEO score
54/100
Citation coverage
0%
of brands cited at least once
Dominant brands
0
cited > 50% of queries
Discovery stage
The shortlist
When buyers ask AI for the best Sales Intelligence software
No discovery-stage prompts have been scored against this category yet — once the shortlist cron runs, this section will surface which brands AI cites most.
Evaluation stage
The battleground
How brands fare on comparison queries · category median 36/100
Apollo.io leads comparison queries with a 64 average evaluation score across 4 matchups, edging out Apollo (62, also 4 queries). Aviso scores 46 across 6 comparisons. Clay, Demandbase, and G2 all tie at 40. The median evaluation score is 36, indicating most brands land in a narrow middle band.
Each brand's evaluation score averages how AI responds to head-to-head comparison queries that mention them. Above-median brands win their comparisons more often than they lose.
Trends
Over the last 12 months
Too few audits to establish a trend. Only two data points exist: March 2026 (avg score 56, 12 prompts) and April 2026 (57, 29 prompts). Aviso shows a +20 delta rise in the period, but the sample window is insufficient for directional claims.
Editorial picks
Brands worth watching
Apollo.io
Apollo.io posts the highest average evaluation score in the category at 64 across 4 head-to-head queries. It also appears in featured candidates at 71, the top single-prompt citation score recorded.
Read brand profile →Aviso
Aviso participates in 6 comparison queries — more than any other brand — and scored 46 on average. It also registered the largest single-period gain (+20 delta) between March and April 2026.
Read brand profile →Clay
Clay appears in 5 comparison queries with a 40 average score and ties for third in featured candidate mentions at 63. It represents the data-enrichment sub-segment of sales intelligence.
Read brand profile →Lusha
Lusha scores 36 across 4 evaluation queries, exactly at the category median, and appears in featured candidates at 66. Its performance is solidly mid-pack in a crowded field.
Read brand profile →FAQ
Sales Intelligence questions, answered
Which sales intelligence tool does AI recommend most often in head-to-head comparisons?+
Is there a clear market leader in sales intelligence software according to AI?+
What is the average citation score for sales intelligence tools?+
Which sales intelligence brands are rising in AI mentions?+
How does Clay compare to other sales intelligence platforms in AI citations?+
Do sales intelligence tools perform better in shortlist queries or head-to-head evaluations?+
Related
More in Sales
Want to know if AI cites your brand for Sales Intelligence?
Free audit. ChatGPT, Perplexity, Gemini, Claude.
Run an audit →