Work management platform for cross-functional teams
Executive summary
Asana is highly likely to be cited by AI engines for evaluation-stage queries like “Asana vs [competitor]” and “Asana pricing” because it has first-party comparison pages (e.g., Asana vs Monday.com) and a publicly accessible pricing page with tiered prices. The single highest-ROI fix is to strengthen structured data (SoftwareApplication/FAQPage/ratings) and ensure it’s consistently present across key evaluation pages, since schema signals were not confirmed in live search while other citation drivers (G2/TrustRadius/LinkedIn/Wikipedia and comparison pages) are already strong.
Based on audit of asana.com · Apr 1, 2026
Avg Prompt Score
0
across 20 prompts
Category Rank
#2
of 31 brands
vs. Category Avg
+11
avg 61/100
Critical Issues
2
critical + high
Project Management · score distribution
31 brands72/100 · #2 of 31 · +11 above avg · median 58
Pillar scores vs. category average
Vertical line = category average (31 brands)