AI Visibility
measured81/100
Frequently Cited · in Account-Based Marketing
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals63/100
Some gaps
Avg Prompt Score
35
across 1113 prompts
AI Share of Voice
35%
across 1087 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Account-Based Marketing
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Demandbase is a strong B2B SaaS citation candidate for ABM evaluation queries because it has very high G2 review volume (1,938 reviews) and active first-party comparison content (e.g., Demandbase vs 6sense / Demandbase vs ZoomInfo). The single highest-ROI fix is to strengthen crawlable structured evaluation surfaces (SoftwareApplication/FAQPage) and ensure pricing + comparison pages are fully crawlable/SSR so AI engines can cite them for “How much does Demandbase cost?” and the full set of “How does Demandbase compare to …?” prompts.
Based on audit of demandbase.com · Apr 4, 2026