Subcategory · AI Citation Index
Cloud Platforms
Google Cloud leads 63% shortlist; Kubernetes cited in 57%; avg evaluation score fell from 67 (Mar) to 0 (Oct); Azure dropped 16 pts.
167 discovery queries · 233 head-to-heads · refreshed Oct 12, 2026
Discovery stage
The shortlist
Across 167 buyer-style "Cloud Platforms" queries
Google Cloud appears in 63% of prompts (314 mentions), outpacing Azure Cloud Services (61%) and Kubernetes (57%). AWS lands fifth at 34% shortlist rate despite brand strength. Lambda Labs and Elastic reach the top 10 without G2 scores, signaling AI-workload specialization and search infrastructure use cases.
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Signal by intent
By topic
Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.
Amazon Web ServicesAmazon Web Services
AkamaiEvaluation stage
Head-to-head
How often AI cites each brand across uniform category evaluation prompts · median 3/100
Kubernetes scores highest in head-to-head evaluations (55 avg), ahead of Microsoft and Google Cloud (both 49). Oracle averages 38 across 26 comparison queries. AWS and Snowflake tie at 19, well below the category median of 3—suggesting they appear often but rarely win direct comparisons.
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Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.
Trends
Over the last 12 months
Category evaluation scores collapsed from 67 in March to 0 by October (sample size held at 7). Azure Cloud Services dropped 16 points month-over-month, the steepest fall recorded. No rising brand identified; data suggests eroding consensus or shifting buyer criteria.
Brands to know
In this category
Google Cloud
Highest unCited score (80) and widest shortlist presence (63%). Dominates multi-cloud and data-analytics prompts with 314 total mentions across four models.
Read brand profile →Oracle Cloud Infrastructure Compute
Score of 66 and 37% shortlist rate despite lower mention volume (125). Strong in enterprise-database and bare-metal compute scenarios, appearing in 61 prompts.
Read brand profile →Azure Cloud Services
Score 58, second-highest shortlist rate (61%), but falling 16 points in recent trends. Microsoft enterprise lock-in drives citations; 272 mentions across 102 prompts.
Read brand profile →Amazon Web Services
Score 51, only 34% shortlist rate—lowest among hyperscalers. Evaluation average of 19 suggests AWS cited by habit but loses in feature or cost comparisons.
Read brand profile →Kubernetes
Score 10 yet 57% shortlist presence and top evaluation score (55). Open-source orchestration layer cited as platform itself, not vendor-specific service.
Read brand profile →Citation sources
Where AI pulls citations from
668 citations captured across Cloud Platforms prompt runs.
Vendor pages
159Product, help, and marketing pages from tracked vendors
Independent sources
138Reviews, encyclopedias, forums, press — not vendor-owned
Buyer questions
What AI cites for top Cloud Platforms questions
Most-cited prompts across the buyer journey. Click any prompt to see the actual URLs AI engines link to.
Discovery
Buyers exploring the categoryEvaluation
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