Subcategory · AI Citation Index

Cloud Platforms

Azure leads AI shortlists at 61%, but Kubernetes wins head-to-head evals; category scores dropped 78% from March to June.

167 discovery queries · 197 head-to-heads · refreshed Jun 18, 2026

Discovery stage

The shortlist

Across 167 buyer-style "Cloud Platforms" queries

Azure Cloud Services tops shortlist frequency at 61.1% across 167 prompts, followed by Kubernetes at 57.5% and Oracle Cloud Infrastructure Compute at 36.5%. Amazon Web Services lands fourth at 34.1%, trailing Oracle despite stronger brand recognition. All four top vendors appear across every LLM model tracked, signaling consensus on core hyperscale and orchestration picks.

0%10%20%31%41%Coverage — share of discovery prompts where the brand surfaces46%60%73%87%100%Engine diversity

Hover or click a logo to see brand details

X = coverage across discovery prompts · Y = engine diversity · Bubble size = total mentions
Tracked acrossChatGPT,Gemini,Claude

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Score shifts, new entrants, citation gaps — every Monday.

Signal by intent

By topic

Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.

1Microsoft
8/8
2Kubernetes
5/8
3Admin
5/8
4Hashicorp
5/8
5ServiceNow
3/8
1Microsoft
7/7
2Amazon Web Services
7/7
3Oracle
5/7
4CoreWeave
4/7
5Kubernetes
4/7
1Microsoft
6/6
2Amazon Web Services
6/6
3Kubernetes
5/6
4Oracle
5/6
5Elastic
4/6
1Microsoft
6/6
2Kubernetes
5/6
3Lambda
5/6
4Amazon Web Services
4/6
5Render
4/6
1Microsoft
5/5
2Kubernetes
5/5
3Oracle
5/5
4Amazon Web Services
4/5
5Redis
3/5
1Kubernetes
3/4
2Oracle
3/4
3Microsoft
2/4
4Lambda
2/4
5OVHcloud
2/4
1Microsoft
2/3
2Oracle
2/3
3Admin
2/3
4Kubernetes
2/3
5ATLAS
1/3
1Microsoft
3/3
2ServiceNow
3/3
3Kubernetes
3/3
4Pulumi
3/3
5Hashicorp
3/3
≥50% cited
25–49%
<25%
Topics are discovery-stage prompt clusters · cloud-platforms

Evaluation stage

Head-to-head

How often AI cites each brand across uniform category evaluation prompts · median 4/100

Kubernetes dominates head-to-head comparisons with a 55-point average evaluation score across 38 queries—six points ahead of Microsoft at 49 and seventeen ahead of Oracle at 38. Amazon Web Services and Snowflake tie at 19 points despite AWS ranking higher in shortlist frequency, suggesting LLMs distinguish between visibility and technical fit. The median evaluation score of 4 underscores sharp polarization: a few platforms win most scenarios while long-tail products score near zero.

0255075100Evaluation citation rate — % of category evaluation prompts citing this brand010192938Evaluation prompts cited inmedian citation ratemedian exposure

Hover or click a logo to see brand details

X = evaluation citation rate · Y = evaluation prompts cited in · Bubble size = citation exposure
Median citation rate 4/100

Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.

Citation sources

Where AI pulls citations from

668 citations captured across Cloud Platforms prompt runs.

Vendor pages

159

Product, help, and marketing pages from tracked vendors

Independent sources

136

Reviews, encyclopedias, forums, press — not vendor-owned

Buyer questions

What AI cites for top Cloud Platforms questions

Most-cited prompts across the buyer journey. Click any prompt to see the actual URLs AI engines link to.

Discovery

Buyers exploring the category

Evaluation

Buyers comparing options

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