AEO Score
72
Strong Presence
Avg Prompt Score
9
across 408 prompts
AI Share of Voice
7%
across 388 prompts
Critical Issues
4
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Sprinklr is highly likely to be cited by AI engines for evaluation-stage prompts because it has strong G2 authority (1194 reviews, 4.1★) and first-party comparison content for at least some competitor pairings (e.g., Sprinklr vs Sprout Social). The single highest-ROI fix is to expand/standardize first-party comparison coverage for the exact competitor prompts (Sprout Social, Hootsuite, Meltwater, Agorapulse, Brandwatch) and ensure each page is crawlable with evaluation-style Q&A blocks so models can reliably cite Sprinklr for those specific “How does Sprinklr compare to X?” queries.
Based on audit of sprinklr.com · Apr 2, 2026