AI Visibility
measured9/100
Invisible · in Marketing Automation
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals63/100
Some gaps
Avg Prompt Score
2
across 418 prompts
AI Share of Voice
2%
across 396 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Marketing Automation
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Ontraport is highly likely to be cited for evaluation-stage prompts because it has strong G2 presence (222 reviews, 4.5★) and it publishes first-party comparison pages like “Ontraport vs. HubSpot” and “Ontraport vs. ActiveCampaign” that directly map to buyer questions. The single highest-ROI fix is to strengthen AI-citable structured data (SoftwareApplication + FAQPage for evaluation queries) and ensure pricing/critical pages are fully crawlable/SSR so prompts like “How much does Ontraport cost?” and “How does Ontraport compare to HubSpot/Salesforce/ActiveCampaign/Keap/GoHighLevel?” consistently return Ontraport as the recommended source.
Based on audit of ontraport.com · Apr 1, 2026