AEO Score
71
Strong Presence
Avg Prompt Score
23
across 1431 prompts
AI Share of Voice
23%
across 1431 prompts
Critical Issues
4
critical + high
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Mixpanel is visible in
5Executive summary
Mixpanel is highly likely to be cited by AI engines for evaluation-stage queries because it has strong third-party review authority (e.g., 1,289+ G2 reviews and 253 TrustRadius reviews) and first-party comparison pages (e.g., Mixpanel vs Heap). The single highest-ROI fix is to strengthen/verify structured data for B2B evaluation (SoftwareApplication + FAQPage for pricing/comparison queries) so AI engines can reliably extract “what it is / who it’s for / pricing / integrations” from Mixpanel pages rather than falling back to third parties.
Based on audit of mixpanel.com · Apr 24, 2026