[unCited]
ProductCitation IndexAI InfluenceBlogBook
[unCited]/Looker
ProductCitation IndexAI InfluenceBlogBook
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AEO Score

63

Growing Presence

Avg Prompt Score

46

across 791 prompts

AI Share of Voice

46%

across 773 prompts

Category Visibility

#2

in Business Intelligence · of 233

Critical Issues

3

critical + high

Per-stage performance

🔍Discovery
521 category
Cited74%386/521
Share of voice52%avg
Engine consensus53%of engines
Competitors23.7avg/cited
Sentiment—no data
⚖️Evaluation
10 brand-level
Cited80%8/10
Share of voice80%avg
Engine consensus100%of engines
Competitors2.1avg/cited
Sentiment—no data
🛡️Trust
5 brand-level
Cited100%5/5
Share of voice100%avg
Engine consensus100%of engines
Competitors1.0avg/cited
Sentiment—no data
💰Conversion
7 brand-level
Cited86%6/7
Share of voice86%avg
Engine consensus100%of engines
Competitors2.5avg/cited
Sentiment—no data

Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.

Categories Looker is visible in

4
  • Business Intelligence2 of 233→
  • Data & Analytics3 of 458→
  • Marketing Analytics4 of 228→
  • AI-Driven Analyticsnot yet measured→

Executive summary

Looker is highly likely to be cited by AI engines for evaluation-stage queries because it has strong third-party review authority (G2 and Gartner Peer Insights) and clear B2B social proof via LinkedIn. The single highest-ROI fix is to strengthen first-party evaluation surfaces—especially crawlable, indexed “[Looker] vs [Competitor]” pages and SoftwareApplication/FAQPage structured data—because those are the most reliable drivers for “alternatives to Looker” and “Looker vs X” citation patterns.

Based on audit of looker.com · Apr 2, 2026

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