AI Visibility
measured52/100
Frequently Cited · in Workflow Automation
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals58/100
Some gaps
Avg Prompt Score
58
across 741 prompts
AI Share of Voice
59%
across 719 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Workflow Automation
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Tray.ai is a strong B2B iPaaS brand for AI citation because it has strong G2 authority (157 reviews, 4.5★, Leader badge per your pre-verified context) and enterprise social proof (LinkedIn page with 22,906 followers). The biggest AI citation risk is evaluation-stage comparison and pricing crawlability: there are no clearly indexable first-party pages for queries like “How does Tray.ai compare to Workato?” and “How does Tray.ai compare to MuleSoft Anypoint Platform?”, and the pricing page appears to be “Talk to sales” for core packages, limiting direct pricing citation.
Based on audit of tray.io · Apr 2, 2026