AEO Score
66
Strong Presence
Avg Prompt Score
54
across 693 prompts
AI Share of Voice
54%
across 675 prompts
Critical Issues
3
critical + high
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Tableau is visible in
3Executive summary
Tableau is highly likely to be cited by AI engines for evaluation-stage BI queries because it has strong G2 authority (3544 reviews, 4.4★) and first-party comparison content for at least Microsoft Power BI (e.g., /compare/tableau-vs-power-bi). The single highest-ROI fix is to expand/standardize first-party comparison pages for the full competitor set (Power BI, Qlik Sense, Looker, Amazon QuickSight, ThoughtSpot) and ensure they are crawlable with evaluation-intent FAQ blocks and structured data.
Based on audit of tableau.com · Apr 2, 2026