AEO Score
71
Strong Presence
Avg Prompt Score
21
across 986 prompts
AI Share of Voice
21%
across 978 prompts
Critical Issues
3
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Snowflake is highly likely to be cited by AI engines for evaluation and trust queries because it has strong third-party review authority (G2 733+ reviews at ~4.6★) and active secondary review presence (TrustRadius ~467 reviews, Gartner Peer Insights pages). The single highest-ROI fix is to add/expand first-party, crawlable evaluation content that directly targets the exact comparison and pricing prompts (especially “How does Snowflake compare to Databricks?” and “How much does Snowflake cost?”) with structured, self-contained answer blocks and comparison-page structure that AI can reliably quote.
Based on audit of snowflake.com · Jul 12, 2026