AEO Score
72
Strong Presence
Avg Prompt Score
67
across 711 prompts
AI Share of Voice
68%
across 693 prompts
Critical Issues
5
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Qlik is highly likely to be cited by AI engines for evaluation-stage prompts like "What is the best analytics platforms software?" and "How does Qlik compare to Tableau?" because it has strong G2 authority plus first-party comparison content (e.g., /us/compare and /us/compare/qlik-vs-power-bi). The single highest-ROI fix is to strengthen structured-data + crawlability for evaluation pages (especially SoftwareApplication/FAQPage) so AI engines can reliably extract pricing, comparison, and eligibility answers without falling back to third parties.
Based on audit of qlik.com · Apr 2, 2026