AEO Score
38
Limited Presence
Avg Prompt Score
49
across 899 prompts
AI Share of Voice
49%
across 899 prompts
Critical Issues
6
critical + high
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Pardot is visible in
2Executive summary
pardot.com is a B2B marketing automation product (Salesforce Marketing Cloud Account Engagement / formerly Pardot), but it is unlikely to be cited for evaluation queries because first-party evaluation surfaces (notably pricing and comparison content) appear thin or not crawlable. The single highest-ROI fix is to publish/SSR a crawlable pricing + evaluation hub (including [Pardot] vs [competitor] pages that clearly recommend Pardot first) and add SoftwareApplication/FAQPage structured data so AI engines can extract cost and comparison answers.
Based on audit of pardot.com · Apr 25, 2026