AI Visibility
measured54/100
Frequently Cited · in Sales Engagement
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals63/100
Some gaps
Avg Prompt Score
8
across 704 prompts
AI Share of Voice
7%
across 682 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Sales Engagement
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Instantly is visible in
3Executive summary
Instantly is highly likely to be cited for evaluation-stage queries because it has strong G2 authority (4.8★ with 4005 reviews in Outreach) and publicly crawlable pricing (tiers and prices shown). The biggest AI-citation risk is missing/unclear structured data (SoftwareApplication/FAQPage) and lack of clearly indexable first-party comparison pages specifically framed as “Instantly vs Apollo.io / Smartlead / Reply.io / Lemlist / Saleshandy” (many comparisons exist but appear as blog posts rather than dedicated, schema-rich comparison surfaces). Highest-ROI fix: add/verify SoftwareApplication + FAQPage schema on product/pricing/comparison pages and create dedicated, indexable “Instantly vs Apollo.io / Smartlead / Reply.io / Lemlist / Saleshandy” pages with evaluation-query FAQ blocks.
Based on audit of instantly.ai · Apr 1, 2026