AI Visibility
measured74/100
Frequently Cited · in Headless CMS
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals66/100
Solid fundamentals
Avg Prompt Score
40
across 879 prompts
AI Share of Voice
40%
across 856 prompts
Critical Issues
3
critical + high
How AI Visibility breaks down
in Headless CMS
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Contentful is highly likely to be cited for evaluation-stage prompts like "What is the best headless CMS software?" and "How does Contentful compare to Sanity?" because it has strong third-party review authority (G2) and first-party comparison content (e.g., Contentful vs. Storyblok). The single highest-ROI fix is to expand first-party, brand-led comparison coverage for the exact competitor set (Contentstack, Sanity, Strapi, Hygraph) and ensure structured evaluation content (SoftwareApplication/FAQPage) is crawlable so AI engines can reliably cite it for "How does Contentful compare to Contentstack?" and "How much does Contentful cost?".
Based on audit of contentful.com · Apr 2, 2026