AEO Score
72
Strong Presence
Avg Prompt Score
23
across 350 prompts
AI Share of Voice
23%
across 350 prompts
Critical Issues
4
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Braze is highly likely to be cited by AI engines for evaluation-stage queries because it has strong G2 review volume (1,500+ reviews) and first-party comparison content like “Braze vs Salesforce Marketing Cloud.” The single highest-ROI fix is to improve structured-data/technical AEO for evaluation queries (SoftwareApplication + FAQPage + pricing/offer schema) so AI engines can reliably extract “what it is / who it’s for / pricing / integrations” from braze.com itself rather than only from third parties.
Based on audit of braze.com · Apr 16, 2026