AI Visibility
measured57/100
Frequently Cited · in Sales Intelligence
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals63/100
Some gaps
Avg Prompt Score
5
across 428 prompts
AI Share of Voice
5%
across 428 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Sales Intelligence
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Apollo is highly likely to be cited by AI engines for evaluation and trust queries because it has strong third-party B2B review authority (Gartner Peer Insights profile exists; G2 is heavily referenced) and it publishes transparent, tiered pricing content (e.g., Basic $49/user/month, Professional $79/user/month, Organization $119/user/month). The highest-ROI fix is to ensure first-party, brand-led evaluation/comparison pages are crawlable and structured (and to add/verify SoftwareApplication + FAQPage schema), because that’s the main gap for “Apollo vs competitor” shortlist formation.
Based on audit of apollo.com · Apr 11, 2026