AI Visibility
measured22/100
Emerging · in Security
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals47/100
Some gaps
Avg Prompt Score
6
across 434 prompts
AI Share of Voice
6%
across 434 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Security
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
torproject.org is highly recognizable and widely cited for privacy/anonymity technology, but it is unlikely to be cited for B2B software evaluation patterns like "[Brand] pricing" or "[Brand] vs [Competitor]" because the site is not structured like a commercial SaaS product page. The single highest-ROI fix is to add crawlable, evaluation-oriented structured content (FAQPage + SoftwareApplication-style product metadata where appropriate) that answers AI queries about enterprise use, deployment, and costs.
Based on audit of torproject.org · Oct 2, 2026