AEO Score
66
Strong Presence
Avg Prompt Score
77
across 491 prompts
AI Share of Voice
80%
across 473 prompts
Critical Issues
4
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
ThoughtSpot is highly likely to be cited by AI engines for BI evaluation queries because it has strong G2 authority (321 reviews, 4.4★) and visible first-party comparison content (e.g., “Looker vs Tableau” and “Looker vs Power BI” pages). The single highest-ROI fix is to add/expand first-party, brand-led comparison pages specifically for “ThoughtSpot vs Microsoft Power BI” and “ThoughtSpot vs Looker” (and ensure they’re crawlable/SSR), because that query pattern is where AI engines most often need a directly citable evaluation source.
Based on audit of thoughtspot.com · Apr 2, 2026