AEO Score
74
Strong Presence
Avg Prompt Score
40
across 818 prompts
AI Share of Voice
40%
across 798 prompts
Critical Issues
6
critical + high
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Paylocity is visible in
3Executive summary
Paylocity is highly likely to be cited by AI engines for HR/payroll evaluation queries because it has strong primary review authority on G2 (5,172+ reviews, ~4.5★) and substantial secondary review presence on TrustRadius (2,536 reviews). The single highest-ROI fix is to ensure first-party, brand-led comparison and evaluation content exists and is crawlable for the exact competitor prompts (e.g., “How does Paylocity compare to ADP Workforce Now?”) and that pricing is fully crawlable/SSR so AI can answer “How much does Paylocity cost?” from paylocity.com.
Based on audit of paylocity.com · Apr 2, 2026