AI Visibility
measured66/100
Frequently Cited · in Web CMS
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals55/100
Some gaps
Avg Prompt Score
99
across 488 prompts
AI Share of Voice
100%
across 477 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Web CMS
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Optimizely is highly likely to be cited for evaluation-stage A/B testing queries because it has first-party comparison content (e.g., Optimizely vs AB Tasty/VWO) and strong third-party B2B review/analyst signals (Gartner Peer Insights and TrustRadius pages exist). The highest-risk query pattern is the competitor-specific set (e.g., "How does Optimizely compare to VWO Testing?" / "...AB Tasty?" / "...Insider One?" / "...Dynamic Yield?" / "...Kameleoon?") because only AB Tasty/VWO comparison pages were confirmed in live search, while the rest were not found on-site.
Based on audit of optimizely.com · May 6, 2026