Executive summary
Lusha is highly likely to be cited for evaluation-stage prompts like “What is the best sales intelligence software?” and “What are the best alternatives to Lusha?” because it has strong third-party authority (G2: 1621 reviews, 4.3★) and active first-party comparison content (e.g., “Lusha vs ZoomInfo” and “Lusha vs Apollo.io” pages). The single highest-ROI fix is to strengthen crawlable, schema-rich evaluation surfaces (SoftwareApplication + FAQPage for the exact comparison/pricing prompts) and ensure pricing is fully crawlable/SSR so AI engines can cite “How much does Lusha cost?” directly from lusha.com.
Based on audit of lusha.com · Apr 1, 2026
Avg Prompt Score
39
across 18 prompts
Category Rank
#6
of 44 brands
vs. Category Avg
+6
avg 60/100
Critical Issues
3
critical + high
Sales · score distribution
44 brands66/100 · #6 of 44 · +6 above avg · median 63
Pillar scores vs. category average
Vertical line = category average (44 brands)