AI Visibility
measured18/100
Emerging · in Legal Tech
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals1/100
Weak fundamentals
Avg Prompt Score
14
across 153 prompts
AI Share of Voice
14%
across 153 prompts
Critical Issues
3
critical + high
How AI Visibility breaks down
in Legal Tech
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories LegalZoom is visible in
1Executive summary
LegalZoom is likely to be cited by AI engines for “alternatives” and “reviews” style queries because it has an active G2 presence (15 reviews, ~3.3/5) and strong third-party authority (Wikipedia + LinkedIn). The biggest citation risk is evaluation/conversion queries that require crawlable, structured pricing and product evaluation content—your first-party comparison pages exist, but B2B-style structured data (SoftwareApplication/FAQPage targeting evaluation queries) and crawlable pricing signals appear thin.
Based on audit of legalzoom.com · Sep 1, 2026