AEO Score
12
Limited Presence
Avg Prompt Score
31
across 191 prompts
AI Share of Voice
31%
across 191 prompts
Critical Issues
5
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
IQVIA is likely to be cited by AI engines for brand-aware, trust-stage queries (e.g., “IQVIA reviews” and “is IQVIA reliable”) because it has a strong LinkedIn presence and appears in Gartner Peer Insights for at least one product/market. The biggest citation risk is evaluation-stage comparison and pricing queries (e.g., “IQVIA vs competitor” and “IQVIA pricing”) because the site does not surface crawlable, tiered pricing and there were no first-party “IQVIA vs …” comparison pages found in live search.
Based on audit of iqvia.com · May 7, 2026