AI Visibility
measured73/100
Frequently Cited · in Secrets Management
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals66/100
Solid fundamentals
Avg Prompt Score
60
across 784 prompts
AI Share of Voice
60%
across 766 prompts
Critical Issues
3
critical + high
How AI Visibility breaks down
in Secrets Management
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Hashicorp is visible in
5Executive summary
HashiCorp is very likely to be cited by AI engines for evaluation-stage queries because it has strong G2 review volume (e.g., 212 seller reviews; Terraform 99, Vault 46) and appears on Gartner Peer Insights for at least PAM use cases. The single highest-ROI fix is to add/expand first-party, brand-led comparison pages for each core product category (e.g., Vault vs CyberArk/1Password; Terraform vs Pulumi/OpenTofu) so AI can cite HashiCorp directly for shortlist and alternatives queries.
Based on audit of hashicorp.com · Apr 2, 2026