AI Visibility
measured50/100
Frequently Cited · in Shipping & Fulfillment
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals23/100
Weak fundamentals
Avg Prompt Score
54
across 268 prompts
AI Share of Voice
54%
across 268 prompts
Critical Issues
5
critical + high
Shortlist Position
18/80
Niche · Shipping Fulfillment Discovery
How AI Visibility breaks down
in Shipping & Fulfillment
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Happy Returns is visible in
1Your visibility gap
Happy Returns surfaces in 18/80 Shipping Fulfillment discovery prompts. Claim this profile to see which 62 prompts you're missing and how to win them.
Executive summary
Happy Returns has strong AI citation signals for general “shipping and fulfillment software for retail businesses” discovery queries, largely supported by its G2 presence (4.8/5 from 11 reviews). The biggest citation risk is evaluation-stage coverage for warehouse/international/cross-border fulfillment queries (e.g., “shipping and fulfillment software for warehouse management” and “customs documentation”); the site appears to lack first-party, crawlable content that directly answers those niche evaluation intents.
Based on audit of happyreturns.com · Aug 29, 2026