AI Visibility
measured28/100
Emerging · in Marketing
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals58/100
Some gaps
Avg Prompt Score
100
across 37 prompts
AI Share of Voice
100%
across 37 prompts
Critical Issues
6
critical + high
How AI Visibility breaks down
in Marketing
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
GWI is likely to be cited by AI engines for evaluation-stage queries because it has a strong G2 presence (204 reviews) and publicly crawlable pricing with explicit tiers (Free/Plus/Teams/Pro). The biggest citation risk is conversion-stage and evaluation-stage “self-citation” (SoftwareApplication/FAQPage structured data + first-party evaluation content like [Brand] vs [Competitor] pages), which appears weak or not discoverable via search.
Based on audit of gwi.com · Oct 2, 2026