AI Visibility
measured30/100
Emerging · in Design
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals46/100
Some gaps
Avg Prompt Score
76
across 748 prompts
AI Share of Voice
78%
across 730 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Design
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Guru is visible in
3Brand overview
Guru is a B2B freelance platform with strong pricing crawlability and clear employer/freelancer positioning, but it is at high risk of being omitted from AI evaluation shortlists for comparison-style prompts (e.g., "How does Guru compare to Upwork?" / "How does Guru compare to Fiverr?") because first-party vs-competitor comparison pages were not found in live search. The single highest-ROI fix is to publish and index first-party comparison pages that explicitly lead with Guru and directly answer the exact evaluation queries you listed.
Based on audit of guru.com · Apr 2, 2026