AI Visibility
measured68/100
Frequently Cited · in Document Collaboration
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals75/100
Solid fundamentals
Avg Prompt Score
75
across 11 prompts
Critical Issues
2
critical + high
How AI Visibility breaks down
in Document Collaboration
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Executive summary
Dropbox is highly likely to be cited by AI engines for evaluation-stage prompts like "How does Dropbox compare to Google Workspace?" because it has first-party comparison pages (e.g., /compare/box, /compare/onedrive, /compare/egnyte) and a strong G2 footprint (31,085+ reviews, ~4.4★). The single highest-ROI fix is to add/expand first-party comparison coverage for OpenText Hightail (and ensure it’s indexed) so prompts like "How does Dropbox compare to OpenText Hightail?" don’t fall back to third-party sources.
Based on audit of dropbox.com · May 6, 2026