AI Visibility
measured38/100
Emerging · in Learning Management
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals8/100
Weak fundamentals
Avg Prompt Score
19
across 327 prompts
AI Share of Voice
19%
across 327 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Learning Management
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Coursera is very likely to be cited by AI engines for learning/career upskilling queries, but it is less likely to be cited as a B2B software evaluation shortlist source (e.g., “best [enterprise LMS/SaaS]”) because it lacks the typical B2B review/analyst citation stack (G2/Capterra/TrustRadius/Gartner Peer Insights signals were not found in live checks). The single highest-ROI fix is to strengthen AI-evaluation eligibility on the business/enterprise side with crawlable, structured pricing + FAQ-style evaluation content (and ensure it’s SSR/crawlable), so AI can quote it for “Coursera pricing” and “Coursera for business” questions.
Based on audit of coursera.org · May 7, 2026