AI Visibility
measured74/100
Frequently Cited · in Real Estate & Property Management
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals64/100
Some gaps
Avg Prompt Score
98
across 300 prompts
AI Share of Voice
100%
across 284 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Real Estate & Property Management
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Executive summary
AppFolio is very likely to be cited by AI engines for evaluation-stage queries like “best property management software” and “AppFolio reviews,” largely because it has strong G2 review volume (1,022+ reviews) and a Gartner Peer Insights presence (3.3/5 from 3 ratings). The single highest-ROI fix is to improve first-party evaluation content for comparison/pricing queries—specifically adding/expanding crawlable first-party “AppFolio vs [competitor]” pages and ensuring structured data (SoftwareApplication + FAQPage) is present so AI can cite AppFolio directly for shortlist formation.
Based on audit of appfolio.com · May 6, 2026