AEO Score
56
Growing Presence
Avg Prompt Score
51
across 16 prompts
Critical Issues
3
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Advarra is a B2B clinical research platform/provider with meaningful AI citation signals from G2 (35 reviews on the Advarra seller page; multiple product pages with reviews). The biggest AI citation risk is evaluation-stage “Advarra vs competitor” and “Advarra pricing” queries: pricing appears to be quote/contact-gated (no public tiered pricing found), and first-party comparison pages were not found in live search.
Based on audit of advarra.com · May 23, 2026