AI Visibility
measured18/100
Emerging · in AI Recruiting
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals69/100
Solid fundamentals
Avg Prompt Score
62
across 11 prompts
AI Share of Voice
100%
across 3 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in AI Recruiting
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Executive summary
WorkStep is strongly positioned for AI citation on evaluation-stage “best employee engagement software” queries via its G2 presence (24 reviews, 4.6★). The biggest risk is conversion-stage and evaluation-stage self-citation: WorkStep’s own site appears to avoid crawlable, first-party “WorkStep vs Workvivo/Staffbase/Blink” and “How much does WorkStep cost?” surfaces, forcing AI to rely on third-party sources.
Based on audit of workstep.com · Sep 1, 2026