AEO Score
63
Growing Presence
Avg Prompt Score
18
across 191 prompts
AI Share of Voice
14%
across 175 prompts
Critical Issues
3
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
vmware.com is very likely to be cited by AI engines for evaluation and trust queries because VMware products show up with strong third-party review volume (e.g., G2 shows 758 reviews for VMware vSphere with a 4.5 rating). ([g2.com](https://www.g2.com/products/vmware-vsphere/reviews?utm_source=openai)) The single highest-ROI fix is to strengthen first-party, crawlable evaluation content (especially SoftwareApplication/FAQPage-style pages and clearer, indexable pricing/packaging pages) so AI can cite VMware-owned pages for “vs/alternatives/pricing” queries rather than relying mostly on third parties.
Based on audit of vmware.com · May 6, 2026