AI Visibility
measured18/100
Emerging · in Software Marketplace
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals40/100
Some gaps
Avg Prompt Score
16
across 154 prompts
AI Share of Voice
16%
across 154 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Software Marketplace
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Vitality is visible in
1Executive summary
VitalityGroup.com is likely to be cited for “what is Vitality / Vitality for employers” style questions because it has strong first-party outcome messaging and a G2 presence (16 reviews, 3.5/5). The biggest citation risk is evaluation-stage queries that require first-party, crawlable comparison/evaluation surfaces (e.g., “[Brand] vs competitor” and “[Brand] pricing”)—your site appears to rely heavily on demo/contact flows and lacks clearly crawlable pricing/comparison/structured-data signals.
Based on audit of vitalitygroup.com · Sep 1, 2026