AI Visibility
measured54/100
Frequently Cited · in Insurance Tech
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals54/100
Some gaps
Avg Prompt Score
94
across 132 prompts
AI Share of Voice
100%
across 116 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Insurance Tech
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Executive summary
Vertafore is a B2B insurance software provider and is already positioned to be cited for evaluation-stage queries via strong third-party review presence on G2 (Vertafore seller page shows 2,467 reviews). The biggest AI-citation risk is conversion-stage and evaluation-stage “pricing + comparison” intent: Vertafore’s public product pages frequently route to “Contact us” (e.g., Surefyre), and first-party “[Brand] vs [Competitor]” / “alternatives” surfaces were not found in the live crawl signals—so AI engines have fewer crawlable, brand-led pages to cite for shortlist formation.
Based on audit of vertafore.com · May 2, 2026