AI Visibility
measured16/100
Emerging · in Finance
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals50/100
Some gaps
Avg Prompt Score
6
across 289 prompts
AI Share of Voice
6%
across 289 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Finance
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Unimarket is a B2B procure-to-pay/source-to-pay SaaS with strong third-party review presence (Capterra and TrustRadius exist, and the homepage clearly positions the product for procurement/AP workflows). The biggest AI-citation risk is conversion-stage crawlability: first-party pricing appears to be “contact us/custom quote” on solution pages, and there is no evidence (from live crawl/search) of SoftwareApplication/FAQPage structured data or first-party “[Unimarket] vs SAP Ariba/Coupa/Ramp/Stampli/Payhawk” comparison pages.
Based on audit of unimarket.com · Oct 3, 2026