AEO Score
71
Strong Presence
Avg Prompt Score
26
across 226 prompts
AI Share of Voice
22%
across 210 prompts
Critical Issues
3
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Sprout Social is highly likely to be cited by AI engines for evaluation-stage queries because it has strong third-party review authority (e.g., G2 shows 2,500+ reviews) and first-party, evaluation-intent comparison content (e.g., “Sprout Social vs. Meltwater” pages using G2 data). The single highest-ROI fix is to strengthen AI-crawlable structured evaluation surfaces (SoftwareApplication/FAQPage) and ensure they’re present on the most important product/pricing pages—this is what most directly improves “vs/alternatives/pricing” citation eligibility.
Based on audit of sproutsocial.com · May 1, 2026