AI Visibility
measured40/100
Frequently Cited · in AI Applications
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals51/100
Some gaps
Avg Prompt Score
3
across 520 prompts
AI Share of Voice
3%
across 520 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in AI Applications
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
trysparrow.com (Sparrow) is a B2B leave management SaaS with strong AI-citation inputs from G2 (319 reviews, 4.8/5) and Capterra (57 reviews, 4.8/5). The single highest-ROI fix is to add/ensure crawlable first-party evaluation surfaces for conversion queries—especially a publicly accessible, tiered pricing page and SoftwareApplication/FAQPage structured data—because current pricing appears demo/custom-proposal gated, which blocks “Sparrow pricing” and evaluation-stage citations.
Based on audit of trysparrow.com · Oct 9, 2026