AEO Score
13
Limited Presence
Avg Prompt Score
54
across 694 prompts
AI Share of Voice
54%
across 694 prompts
Critical Issues
3
critical + high
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
PostHog is very likely to be cited by AI engines for evaluation-stage queries because it has strong G2 review volume (1,039 reviews) and clear B2B entity signals (LinkedIn company page, Zapier integration listings). The single highest-ROI fix is to strengthen first-party evaluation content—especially SoftwareApplication/FAQPage structured data and any indexed first-party “[PostHog] vs [Competitor]” pages—because current live checks did not find explicit SoftwareApplication/FAQPage/llms.txt evidence and first-party comparison coverage is unclear.
Based on audit of posthog.com · May 6, 2026